Play in this article ↓BTS MAP OF THE SOUL : 7: ON, Black Swan and Seven Years Together
Published:
- Category: Album guide
- Artist: BTS
KPOP NO1 Editorial · Sources checked November 6, 2026
Seven members, seven years. MAP OF THE SOUL : 7, BTS's fourth studio album, came out on February 21, 2020, and the number in its title points both ways. It looks back on the years since the seven members debuted as one team, and it was BTS's fourth straight No. 1 on the Billboard 200.
It's a long album, with 19 songs on BIGHIT's official list. Here's the idea behind it, the two lead songs to start with, the trailers that set it up and the official videos to open.
The idea: from persona to shadow
MAP OF THE SOUL is a series about BTS's search for their true selves. The first part, MAP OF THE SOUL : PERSONA (2019), sang about the world and the joy of love, and about the self as it's shown to the world. MAP OF THE SOUL : 7 turns inward to the shadow within, and admits that it's part of the self too. BIGHIT album page
The album also looks back on BTS's seven years since debut. BIGHIT is open about the hard parts: the rise to global stardom came with real struggles. The scars from those years are part of who they are, so BTS accept both "the self I want to show" and the "self I want to scorn," and tell the story of finding their real, complete selves.
The number has a double meaning. It stands for the seven years BTS had been together as a group, and for the seven members. Yonhap via The Korea Times
Start with ON
ON is the lead song, track 11. It came with two official films. The first, the Kinetic Manifesto Film : Come Prima, went up on HYBE LABELS on release day, February 21, 2020.
The official music video followed on February 27 (Korean time).
Official video · HYBE LABELS / YouTube
Watch the original on YouTube ↗ON's first TV performance came from an unusual place. BTS pre-filmed it in an empty Grand Central Terminal in New York, and it premiered on The Tonight Show Starring Jimmy Fallon on February 24 (U.S. time). The team of about 30 dancers and marching band members from the music video came back for it. Yonhap via The Korea Times
Black Swan, the song that came first
Black Swan came out before the album as an early-release track, and BTS paired it with an art project. The 'Black Swan' Art Film is a modern dance interpretation of the song, performed by MN Dance Company. It went up on January 17, 2020.
Official video · HYBE LABELS / YouTube
Watch the original on YouTube ↗BIGHIT ties the film to a wider aim for the era: bridging fine art and popular art. The same push included CONNECT, BTS, a global art project. BIGHIT album page
The Black Swan music video with the members came later, on March 5, 2020 (Korean time). Watch the art film first, then the MV, and compare how each one shows the same song.
Official video · HYBE LABELS / YouTube
Watch the original on YouTube ↗
Archival photo: BTS at Wembley Stadium, London, June 2, 2019, during the Love Yourself: Speak Yourself tour, about eight months before MAP OF THE SOUL : 7. Credit: NenehTrainer, Wikimedia Commons, CC BY 3.0. Linked from Wikimedia Commons at a smaller size; no other edits by KPOP NO.1.
Shadow and Ego: the two trailers
The album's two comeback trailers bookend the idea. Interlude : Shadow came first, on January 10, 2020 (Korean time).
Official video · HYBE LABELS / YouTube
Watch the original on YouTube ↗Outro : Ego followed on February 3. It's the last song on the album.
Official video · HYBE LABELS / YouTube
Watch the original on YouTube ↗Our take: the two titles frame the album. Shadow is where the new songs begin (track 6), and Ego is where the album ends. Watch the two trailers back to back before you hear the album.
The 19 songs
Here's the official running order, with lengths from BIGHIT's album page. BIGHIT album page
| # | Song | Length |
|---|---|---|
| 1 | Intro : Persona | 2:54 |
| 2 | Boy With Luv (Feat. Halsey) | 3:49 |
| 3 | Make It Right | 3:42 |
| 4 | Jamais Vu | 3:46 |
| 5 | Dionysus | 4:08 |
| 6 | Interlude : Shadow | 4:20 |
| 7 | Black Swan | 3:18 |
| 8 | Filter | 3:00 |
| 9 | My Time | 3:54 |
| 10 | Louder than bombs | 3:37 |
| 11 | ON | 4:06 |
| 12 | UGH! | 3:45 |
| 13 | 00:00 (Zero O'Clock) | 4:10 |
| 14 | Inner Child | 3:53 |
| 15 | Friends | 3:19 |
| 16 | Moon | 3:29 |
| 17 | Respect | 3:58 |
| 18 | We are Bulletproof : the Eternal | 4:22 |
| 19 | Outro : Ego | 3:16 |
The first five songs all come from MAP OF THE SOUL : PERSONA, from "Intro : Persona" through "Dionysus." PERSONA album page So the album literally starts where the series started, then moves into new songs with "Interlude : Shadow."
The new material runs from track 6 to track 19. We are Bulletproof : the Eternal, track 18, also got its own music video, listed on BIGHIT's album page.
A fourth No. 1 in less than two years
MAP OF THE SOUL : 7 debuted at No. 1 on the Billboard 200 with 422,000 equivalent album units in the U.S. in the week ending February 27, 2020. Of those, 347,000 were album sales. It was the biggest week of 2020 for any release in the U.S. up to that point. Yonhap via The Korea Times
Streaming added up too: the album was streamed on demand 74.79 million times in its first week.
It was BTS's fourth Billboard 200 No. 1 in a row, in less than two years. The run began in May 2018 with LOVE YOURSELF 轉 'Tear', then LOVE YOURSELF 結 'Answer' (September 2018) and MAP OF THE SOUL : PERSONA (April 2019). Billboard said the only band to get four No. 1 albums faster was the Beatles. MAP OF THE SOUL : 7 was also the 10th non-English album to top the chart.
Official MAP OF THE SOUL : 7 videos
Dates are the YouTube publication dates in Korean time.
| Type | Official video | Channel | Published, KST |
|---|---|---|---|
| Comeback trailer | 'Interlude : Shadow' Comeback Trailer | HYBE LABELS | January 10, 2020 |
| Art film | 'Black Swan' Art Film performed by MN Dance Company | HYBE LABELS | January 17, 2020 |
| Comeback trailer | 'Outro : Ego' Comeback Trailer | HYBE LABELS | February 3, 2020 |
| Film | 'ON' Kinetic Manifesto Film : Come Prima | HYBE LABELS | February 21, 2020 |
| Music video | 'ON' Official MV | HYBE LABELS | February 27, 2020 |
| Music video | 'Black Swan' Official MV | HYBE LABELS | March 5, 2020 |
Keep exploring
Want the chapter before this one? Our MAP OF THE SOUL : PERSONA guide covers the first part of the series. The LOVE YOURSELF 轉 'Tear' guide goes back to BTS's first Billboard 200 No. 1.
Nine months later came BE, made during the pandemic. Read the BE guide next.
New to BTS? Start with the BTS starter guide.
Sources
- BIGHIT MUSIC, MAP OF THE SOUL : 7 album page and MAP OF THE SOUL : PERSONA album page
- Yonhap via The Korea Times, "BTS rocks New York's Grand Central with debut performance of 'ON'," February 25, 2020
- Yonhap via The Korea Times, "BTS' 'Map of the Soul: 7' tops Billboard 200 album chart," March 2, 2020
- Official YouTube channel: HYBE LABELS